Section 5 – Designing Your Marketing Funnel – Checklist

Do you have a format for your hvg?

Does your hvg title clearly explain in your ideal client’s language what problem will be solved if they attend the hvg?

Does your hvg give a relevant ‘taster’ of what someone can experience if they invest in working with you or buy your product?

Is your hvg free? If not have you and your coach agreed a genuine reason why it shouldn’t be?

Are you tracking your hvg numbers? Ie. How many people register, how many people attend and how many people buy your package after the hvg

Do you understand that even making one sale out of 100 hvgs is a success and you just need to work on getting better at closing the sale?

Do you understand the principle of rinse and repeat the marketing funnel? Ie. Don’t change the funnel if tis working just do more hvgs, with more people in them and work on closing the sale more

Do you understand that if you rinse and repeat your hvg the correct amount of times to achieve your goal, that it is inevitable that you will achieve your goal? You just have to not stop.

Do you understand that rinsing and repeating your hvgs should almost be boring because it is so predictable and that means your income is always predictable?

Do you have a leadpage (e.g. Clients Central, Leadpages.net etc.)?

Do you have an autoresponder (e.g. Clients Central, Aweber, Mailchimp etc.)?

Do you have a text messaging service (e.g. Clients Central, Voodo etc.)?

Does your leadpage link to your autoresponder & your text messaging service?

Can your leads choose the day/time to attend your HVG without contacting you?

Do confirmation emails go out when someone opts in to your HVG?

Do confirmation texts go out when someone opts in to your HVG?

Do reminder ‘to book your date/time’ emails go out when someone opts into your HVG but doesn’t confirm the date/time he/she wants?

Do reminder ‘to book your date/time’ texts go out when someone opts in to your HVG but doesn’t confirm the date/time he/she wants?

Do emails go out reminding people of their HVG date/time?

Do texts go out reminding people of their HVG date/time?

Do emails go out to people who do not show up to their HVG, reminding them to re-book another slot?

Do texts go out to people who do not show up to their HVG, reminding them to re-book another slot?